Campaign Toolkit

Welcome to your toolkit for running a seamless United Way campaign! Whether your campaign is virtual or in-person, these marketing materials, tips, checklists and additional content will help you throughout the entire process. Thank you for your commitment to your community through United Way. 

United Way & Campaign Logos

Together We LIVE UNITED - .jpg

Together We LIVE UNITED - .png

Together We LIVE UNITED (Not Dated) - .jpg

Together We LIVE UNITED (Not Dated) - .png

United Way of the Lower Eastern Shore Logo

Campaign Materials

2020 Campaign Guide

2020 Campaign Workplace Checklist

Guide to Donating through Payroll Deduction

Campaign Pledge Form (English)

Campaign Pledge Form (Spanish)

Campaign Pledge Form (Haitian Creole)

Email Templates

Coordinator - Campaign Kickoff Email Template

Coordinator - Campaign Email to Leadership

Coordinator - Campaign Email to Department Leadership

Marketing Materials to Display

Campaign Thermometer 12 x 18

Text To Give Poster 12 x 18

Text to Give Poster 8.5 x 11 

Campaign Poster 12 x 18

Campaign Poster 8.5 x 11 


The Impact of Your Dollar


Top 10 Benefits of Giving to UWLES

Videos & Digital Content

2020-2021 UWLES Campaign Video

2018-2019 Campaign Video

Make A Difference! LIVE UNITED! UWLES video

United Way General COVID-19 PSA

United Way General Campaign Video

United Way General Campaign Video _ No Captions

Virtual Fundraising & Events

Virtual Campaign Tips

Printable Pink Flamingo - For Office Flocking

UWLES Trivia Questions & UWLES Trivia Answers